Death Clock is an innovative app that uses artificial intelligence to accurately predict a person’s life expectancy based on a number of factors like diet, exercise level and sleeping habits.

We’re all going to die someday, but wouldn’t it be nice to have an idea of when that will be? Many people would probably answer ‘no,’ but for those curious when their demise will occur, there’s Death Clock. Launched in July, this AI-powered app uses a dataset of over 1,200 life expectancy studies and 53 million participants to provide personalized death predictions to its users. It’s a dark premise, to be sure, but financial planners have been paying a lot of attention to Death Clock because of its potential to motivate people to more carefully plan their finances for retirement.